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RSMS - Real Estate Portal

A white-label real-estate marketplace platform like leading property portals — property listings with 360° tours, verified agents, map-based search, RERA-compliant disclosures, buyer portal, built-in broker CRM, and 4 monetisation models.

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12
city-scale portals launched
85,000+
properties listed across portals
4
monetisation models built-in
3 weeks
from license to launch

Overview

RSMS (Real Estate Marketplace Software) is a white-label real-estate marketplace platform — the same kind of technology that powers major real-estate portals — that lets you launch your own branded property portal for a specific city, region, niche (student housing, luxury villas, commercial-only, industrial land), or diaspora market (NRI-focused portals). Features property listings with rich photos, 360° virtual tours (integrated with Matterport, Kuula, or native panorama support), video walkthroughs, floor plans, and detailed property specs. Verified agent and builder profiles with RERA registration numbers, review scores from actual buyers, response-time metrics, and closure statistics. Map-based search with polygon drawing (draw an area, see all listings inside), drive-time filters (all properties within 30-min drive of a landmark), transit accessibility scores, and school/hospital proximity. Saved searches with instant alerts (email + WhatsApp) on new matching listings so buyers do not miss anything. Inquiry management with automatic agent assignment based on locality expertise, budget-range experience, language, and availability. Buyer portal for tracking property visits, making offers, negotiations, document exchanges, and closing progression.

RSMS - Real Estate Portal

Full CMS-driven — no code needed to launch or customise. RERA-compliant with mandatory disclosure fields (RERA registration number, project stage, carpet area vs built-up area, delivery date, approved plans document, price break-up with GST/stamp-duty/registration) enforced at listing time so you never publish non-compliant properties. Buyer portal for the full purchase journey — from enquiry through site visits, offers, negotiations, document review, token payment, agreement, to registration — with document uploads, digital signatures, and payment collection built in. Broker CRM baked in so registered agents can manage their pipeline from within RSMS (no separate tool needed). 4 monetisation models: (1) Listing fees per property, (2) Builder / agent subscription tiers with premium placement / highlighted listings / top-of-search boosts, (3) Lead-sale (charge builder per qualified buyer contact), (4) Success fee (percentage of closed deal). Mobile apps for iOS and Android with offline browsing of saved listings for weak-connectivity site visits, and photo-first swipe UI for quick discovery. NRI-friendly features: multi-currency pricing, timezone-aware appointment scheduling, video-tour requests, and Power-of-Attorney document workflows. Analytics: listing performance, buyer-journey drop-off, source attribution, and market-price heatmaps by locality.

What we deliver

Key Features

Concrete capabilities you get when you engage Ketpy for RSMS - Real Estate Portal.

Property listings with photos, videos, 360° tours (Matterport, Kuula, native)
Floor plans + detailed property specs + amenity list
Verified agent + builder profiles with RERA registration + reviews
Response-time metrics + closure statistics visible on profile
Map-based search with polygon drawing + drive-time filters
Transit accessibility scores + school/hospital proximity
Saved searches with instant email + WhatsApp alerts
Inquiry management with agent auto-assignment by locality/budget/language
Buyer portal: enquiries → visits → offers → negotiations → close
Digital token receipts, agreements, and payment collection
Broker CRM built-in for registered agents
RERA-compliant listings with enforced mandatory disclosures
Builder subscription tiers with premium placement
Lead-sale monetisation (charge builders per qualified contact)
Success-fee monetisation (percentage of closed deal)
iOS + Android apps with offline browsing + swipe UI
NRI features: multi-currency, timezone-aware, video-tour, PoA workflows
Analytics: listing performance, buyer-journey drop-off, source attribution
Market-price heatmaps by locality with trend charts
SEO-optimised listing pages with schema.org RealEstate markup
Who it's for

Built for these teams

The kinds of businesses and use-cases RSMS - Real Estate Portal is engineered to serve.

City-focused property portals

Own the primary property discovery platform for a Tier-2/3 city (Indore, Nagpur, Kochi).

Student housing marketplaces

PG accommodation, hostels, and student rentals with verified providers.

Commercial-only portals

Office space, coworking, retail shops, and warehouses with commercial-specific specs.

Luxury property portals

High-end villas, apartments, and premium listings with concierge-style buyer experience.

NRI diaspora portals

Multi-currency, timezone-scheduling, video-tour, PoA workflows for overseas buyers.

Agricultural / industrial land

Land parcels with survey numbers, government-approval status, water/electricity access.

Business outcomes

What you gain

Measurable business benefits our customers report after adopting RSMS - Real Estate Portal.

Launch a competitive property portal in 3 weeks instead of 12+ months of development
Monetise from Day 1 with 4 built-in revenue models
RERA-compliance out of the box — no legal risk on listings
Grow buyer engagement 3× with WhatsApp alerts on saved-search matches
Capture NRI market with multi-currency + timezone + video-tour workflows
Own your data and buyer relationships (unlike aggregating on leading portals)
Why teams pick us

Why Ketpy

What you get when you partner with us on RSMS - Real Estate Portal.

Industry Experts

Certified senior engineers with 10+ years building Product systems for regulated and high-growth businesses.

End-to-End Delivery

From discovery and design through implementation, deployment, and steady-state operations — one accountable team.

Agile Cadence

Two-week sprints with working demos, transparent burn-downs, and outcomes you can measure each fortnight.

Global Delivery

Distributed senior teams in India, UK, US, and UAE — your delivery window matches your business hours.

Security First

ISO 27001 certified processes, SOC 2 ready, GDPR and HIPAA-aware controls baked in from day one.

Flexible Engagement

Fixed-bid, time-and-material, dedicated squad, or staff augmentation — we match the model to your reality.

Rollout Process

How we roll out RSMS - Real Estate Portal for you

01

Product Demo

A guided live walkthrough of the product tailored to your team — every module you care about, mapped to your actual use-cases, with unlimited Q&A. You see exactly what you're getting before any commitment. Discovery meets demonstration in a single session.

02

Changes if any & Branding

Your logo, your colours, your domain, your terminology. We configure client-specific workflows, custom fields, integrations with the tools you already use, and any scope-included tweaks to match how your team actually works. Every product is white-labelable end-to-end.

03

Testing & Fixes if any

Your team runs UAT (User Acceptance Testing) on a fully-configured staging environment with real test-data. We triage every observation by priority, fix, retest, and demo the resolution — nothing goes live until you sign off in writing.

04

Deployment

Go-live on your chosen infrastructure — Ketpy-managed cloud (AWS Mumbai default), your own cloud, or on-premise. Data migration cutover on a low-traffic window, DNS + SSL setup, user training sessions, and launch communications ready. Rollback plan documented for the worst case.

05

Maintenance & Support

Twelve months of continuous updates included — feature additions, security patches, WordPress / OS / dependency compatibility, quarterly product upgrades, and an annual roadmap review. Email + WhatsApp support with SLA response times so you're never left waiting.

Technology Stack

What we work with

Tools and platforms we use day-to-day for RSMS - Real Estate Portal. We are tool-agnostic — we pick what fits your stack.

Laravel React Next.js React Native PostgreSQL PostGIS Redis ElasticSearch Google Maps API Mapbox Matterport API Kuula API AWS S3 CloudFront Razorpay Stripe SendGrid WhatsApp Business API Docker Kubernetes
Industries

Where we apply this

City Real-Estate Portals
Student Housing
Commercial Real Estate
Luxury Property
NRI-Focused Portals
Land / Agri Marketplaces
FAQ

Common Questions

Can we really compete with leading portals and Housing?

Not head-on nationally — but on niche verticals (specific city, specific segment like commercial-only, or specific audience like NRI) you absolutely can. Most of our licensees serve a segment leading portals does poorly (deep local knowledge in Tier-2 city, or NRI-friendly workflows), where their national scale becomes a disadvantage.

How does the 360° virtual tour integration work?

Three options: (1) integrate with Matterport (industry standard, ₹8,000-20,000 per property to capture) via their API; (2) integrate with Kuula (₹2,000-5,000 per property, more DIY-friendly); (3) native 360° panorama upload (photographer with a 360° camera captures scenes and uploads directly, cheapest). Buyers view tours in-browser without any plugin.

What is RERA and why does compliance matter?

Real Estate (Regulation and Development) Act 2016 requires every real-estate project sold in India to be registered with the state RERA authority. Portals must display RERA number, carpet vs super area, project delivery timelines, and approved plans on every listing. Non-compliant listings can be legally challenged. RSMS enforces these fields at listing time — you literally cannot publish a non-compliant property.

How do the 4 monetisation models work in practice?

(1) Listing fees: charge builder/agent per property listed (e.g. ₹500-2,000/month per active listing); (2) Subscription tiers: Bronze/Silver/Gold plans with premium placement, highlighted borders, top-of-search boosts (₹10,000-50,000/month); (3) Lead sales: charge builder per qualified buyer contact (₹500-2,000 per contact); (4) Success fee: 0.5-2% of the closed deal. Most portals use a hybrid of 2-3 of these.

Do you provide the initial content or do we have to import listings ourselves?

You import your initial listings. We provide: bulk-import tools (CSV, Excel), integration with builder-website scrapers (with permission), and OCR-based ingestion from PDF price sheets. For city launches, we typically help you kick off with 500-2,000 seed listings in the first 2 weeks.

Ready to start your RSMS - Real Estate Portal engagement?

Tell us what you are building and we will get back inside one business day with a written brief and a recommended next step.

Trusted By Industry Leaders & Rated 5-Star

Google Business
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GoodFirms
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Clutch
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ScamAdviser
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Capterra
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AWS Partner
AWS Partner
Google Partner
Google Partner
Microsoft Partner
Microsoft Partner
Apple Developer
Apple Developer
Meta Partner
Meta Partner
Salesforce Partner
ISO 27001 Certified
ISO 9001:2015
MSME Registered
GeM Portal
Startup India
GST Registered
Digital India
Make in India
Google Business
Google Business
★★★★★
GoodFirms
GoodFirms
★★★★★
Clutch
Clutch
★★★★★
Trustpilot
Trustpilot
★★★★★
Justdial
★★★★★
ScamAdviser
★★★★★
Sulekha
★★★★★
UrbanPro
★★★★★
GetApp
★★★★★
Capterra
★★★★★
AWS Partner
AWS Partner
Google Partner
Google Partner
Microsoft Partner
Microsoft Partner
Apple Developer
Apple Developer
Meta Partner
Meta Partner
Salesforce Partner
ISO 27001 Certified
ISO 9001:2015
MSME Registered
GeM Portal
Startup India
GST Registered
Digital India
Make in India
Google Business
Google Business
★★★★★
GoodFirms
GoodFirms
★★★★★
Clutch
Clutch
★★★★★
Trustpilot
Trustpilot
★★★★★
Justdial
★★★★★
ScamAdviser
★★★★★
Sulekha
★★★★★
UrbanPro
★★★★★
GetApp
★★★★★
Capterra
★★★★★
AWS Partner
AWS Partner
Google Partner
Google Partner
Microsoft Partner
Microsoft Partner
Apple Developer
Apple Developer
Meta Partner
Meta Partner
Salesforce Partner
ISO 27001 Certified
ISO 9001:2015
MSME Registered
GeM Portal
Startup India
GST Registered
Digital India
Make in India

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