Ketpy
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Product

Sales CRM

A full-funnel sales CRM that captures leads from every source, visualises your pipeline like a Kanban, converts quotes to GST invoices in one click, tracks every interaction, and forecasts revenue with weighted probability.

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350+
sales teams live
2.4×
lead-to-close conversion lift
45%
reduction in stale-deal count
30 min
saved per rep per day

Overview

Ketpy Sales CRM is a full-funnel sales operating system built for high-velocity B2B and B2C sales teams that need visibility, discipline, and speed. It captures leads from every source that matters today — website forms, WhatsApp Business, IVR miss-calls, IndiaMart, JustDial, TradeIndia, Facebook Lead Ads, Google Lead Extensions, CSV bulk imports, and manual entry — with automatic source attribution, duplicate detection, and lead-score-based auto-routing to the right rep. Move leads through a visual, drag-and-drop Kanban pipeline with stage-based automations that fire the right action at the right moment: send a WhatsApp template when a lead reaches "Contacted", trigger a follow-up task 24 hours after "Demo Done", auto-generate a proforma invoice when the stage hits "Verbal Yes". Convert quotations into GST-compliant tax invoices in a single click while preserving version history. Track every interaction — calls with recording, emails with open/click tracking, meetings with agenda + notes, WhatsApp with delivery receipts, in-person visits with GPS check-in — on a unified activity timeline so nothing falls through the cracks and every rep can be reviewed with facts, not memory.

Sales CRM

Sales managers get the tools they actually need: pipeline hygiene reports that surface stale deals, missing next-actions, and no-contact-in-7-days leads; live leaderboards with weekly / monthly / quarterly rankings; one-click deal reviews that show the full activity history in a single scrollable timeline; and forecast dashboards with weighted-probability revenue by stage, rep, product, and territory. Reps get a mobile-first app with click-to-call over Exotel/Knowlarity, WhatsApp message templates with variable substitution, appointment reminders that beep 30 minutes before, route-optimized daily visit planning that saves 45 minutes of drive time, and voice-note capture for post-visit summaries. Every dashboard is filterable by product, territory, source, rep, and time window — pull the exact story you need in seconds. Deep integrations include GST invoicing with e-invoice IRN, Razorpay payment collection, Tally and Zoho Books two-way sync, WhatsApp Business API for templates and automation, Exotel/Knowlarity for calling, Google/Outlook calendar for meetings, and open REST API + webhooks for anything else.

What we deliver

Key Features

Concrete capabilities you get when you engage Ketpy for Sales CRM.

Multi-source lead capture: web forms, WhatsApp, IVR, IndiaMart, JustDial, TradeIndia, FB Lead Ads
Automatic source attribution, duplicate detection, and lead-scoring
Visual drag-and-drop Kanban pipeline with stage-based automations
Quotation → Invoice → Payment single-click conversion with GST + e-invoicing
Activity timeline: calls, emails, meetings, WhatsApp, notes, tasks, field visits
Weighted-probability revenue forecasting by rep, product, territory, source
Sales leaderboards with weekly / monthly / quarterly rankings
Pipeline hygiene reports (stale deals, missing next-actions, no-contact alerts)
One-click deal reviews with full activity timeline
Mobile app with click-to-call, WhatsApp templates, and offline queue
Route-optimised field visit planning with GPS check-in
Voice-note capture with auto-transcription (post-visit summaries)
Email drip campaigns for cold, warm, and lost leads
Auto-follow-up sequences (D+1, D+3, D+7, D+15, D+30)
Custom fields, custom pipelines, custom stages per product line
Call recording with Exotel / Knowlarity / MyOperator / Tata Tele
Google + Outlook calendar two-way sync for meetings
GST-compliant invoicing with e-invoice IRN + payment collection
Tally, Zoho Books, QuickBooks two-way accounting sync
Open REST API + webhooks for any custom integration
Who it's for

Built for these teams

The kinds of businesses and use-cases Sales CRM is engineered to serve.

B2B manufacturers & distributors

Long-cycle deals with multi-stakeholder decisions, quote versions, and technical spec attachments.

EdTech + coaching admissions

High-volume enquiries with counsellor allocation, demo scheduling, and fee-collection workflows.

Insurance & financial services

Regulatory-compliant lead handling, KYC workflows, and policy renewal reminders.

Real estate + property developers

Multi-property site-visit scheduling, agent-matching, and commission-split closures.

Logistics & B2B services

RFQ management, price-negotiation tracking, and contract-renewal pipelines.

Consumer durables retail

Showroom walk-ins, home-demo scheduling, EMI approvals, and delivery coordination.

Business outcomes

What you gain

Measurable business benefits our customers report after adopting Sales CRM.

Lift lead-to-close conversion 2.4× via automated follow-ups and pipeline discipline
Reduce stale-deal count 45% with hygiene alerts and one-click deal reviews
Save each rep 30 min/day on WhatsApp copy-paste, calendar juggling, and CRM data entry
Recover 15-20% of "lost" leads via drip campaigns to cold and closed-lost segments
Improve forecast accuracy from ±40% to ±10% with weighted-stage probability
Cut quote-to-invoice cycle from 3 days to 5 minutes with single-click conversion
Why teams pick us

Why Ketpy

What you get when you partner with us on Sales CRM.

Industry Experts

Certified senior engineers with 10+ years building Product systems for regulated and high-growth businesses.

End-to-End Delivery

From discovery and design through implementation, deployment, and steady-state operations — one accountable team.

Agile Cadence

Two-week sprints with working demos, transparent burn-downs, and outcomes you can measure each fortnight.

Global Delivery

Distributed senior teams in India, UK, US, and UAE — your delivery window matches your business hours.

Security First

ISO 27001 certified processes, SOC 2 ready, GDPR and HIPAA-aware controls baked in from day one.

Flexible Engagement

Fixed-bid, time-and-material, dedicated squad, or staff augmentation — we match the model to your reality.

Rollout Process

How we roll out Sales CRM for you

01

Product Demo

A guided live walkthrough of the product tailored to your team — every module you care about, mapped to your actual use-cases, with unlimited Q&A. You see exactly what you're getting before any commitment. Discovery meets demonstration in a single session.

02

Changes if any & Branding

Your logo, your colours, your domain, your terminology. We configure client-specific workflows, custom fields, integrations with the tools you already use, and any scope-included tweaks to match how your team actually works. Every product is white-labelable end-to-end.

03

Testing & Fixes if any

Your team runs UAT (User Acceptance Testing) on a fully-configured staging environment with real test-data. We triage every observation by priority, fix, retest, and demo the resolution — nothing goes live until you sign off in writing.

04

Deployment

Go-live on your chosen infrastructure — Ketpy-managed cloud (AWS Mumbai default), your own cloud, or on-premise. Data migration cutover on a low-traffic window, DNS + SSL setup, user training sessions, and launch communications ready. Rollback plan documented for the worst case.

05

Maintenance & Support

Twelve months of continuous updates included — feature additions, security patches, WordPress / OS / dependency compatibility, quarterly product upgrades, and an annual roadmap review. Email + WhatsApp support with SLA response times so you're never left waiting.

Technology Stack

What we work with

Tools and platforms we use day-to-day for Sales CRM. We are tool-agnostic — we pick what fits your stack.

Laravel React React Native MySQL PostgreSQL Redis RabbitMQ Exotel Knowlarity WhatsApp Business API 360Dialog Razorpay Google Maps Google Calendar API GSTN API AWS S3 Docker Nginx
Industries

Where we apply this

B2B Manufacturing
Real Estate
EdTech & Coaching
Insurance
Financial Services
Consumer Durables
Logistics
FAQ

Common Questions

We already use another CRM. Why should we switch?

Ketpy Sales CRM is India-first: WhatsApp Business is native (not a paid add-on), Exotel/Knowlarity calling is built-in, GST e-invoicing works out of the box, Tally sync is bidirectional, and IndiaMart/JustDial/TradeIndia lead capture is deep. Pricing is per-user with unlimited contacts (competitors start charging above 100K contacts). Migration takes 3-5 days including custom fields.

How does WhatsApp Business integration work?

Fully official — we integrate with the Meta WhatsApp Business API (via 360Dialog, Gupshup, or your existing BSP). Send template messages, receive replies in the same activity timeline, use quick-replies, automate follow-ups on stage change, and see delivery/read receipts. Compliant with the 24-hour session rules and template-approval flow.

Do you support multiple pipelines for different product lines or teams?

Yes. Create separate pipelines with custom stages for New Business, Renewals, Upsell, Cross-sell, Enterprise, SMB — whatever you need. Reps can be assigned to one or many pipelines, and forecasts roll up across all pipelines by product.

Can our field-sales team use it on the phone even in weak signal areas?

Yes. The mobile app has an offline queue — reps can update lead status, log call notes, upload photos, capture GPS check-ins, even convert quotes to invoices while offline. Everything syncs the moment connectivity returns. Battery-friendly for full-day field use.

How is my data protected? Can competitors or ex-employees see it?

Every user action is role-based (rep sees only their assigned leads by default), IP-restricted (login only from your office network if you configure), and audit-logged. When an employee leaves, one-click revocation kills all access and re-assigns their pipeline to a manager. Data is encrypted at rest (AES-256) and in transit (TLS 1.3).

Ready to start your Sales CRM engagement?

Tell us what you are building and we will get back inside one business day with a written brief and a recommended next step.

Trusted By Industry Leaders & Rated 5-Star

Google Business
Google Business
★★★★★
GoodFirms
GoodFirms
★★★★★
Clutch
Clutch
★★★★★
Trustpilot
Trustpilot
★★★★★
Justdial
★★★★★
ScamAdviser
★★★★★
Sulekha
★★★★★
UrbanPro
★★★★★
GetApp
★★★★★
Capterra
★★★★★
AWS Partner
AWS Partner
Google Partner
Google Partner
Microsoft Partner
Microsoft Partner
Apple Developer
Apple Developer
Meta Partner
Meta Partner
Salesforce Partner
ISO 27001 Certified
ISO 9001:2015
MSME Registered
GeM Portal
Startup India
GST Registered
Digital India
Make in India
Google Business
Google Business
★★★★★
GoodFirms
GoodFirms
★★★★★
Clutch
Clutch
★★★★★
Trustpilot
Trustpilot
★★★★★
Justdial
★★★★★
ScamAdviser
★★★★★
Sulekha
★★★★★
UrbanPro
★★★★★
GetApp
★★★★★
Capterra
★★★★★
AWS Partner
AWS Partner
Google Partner
Google Partner
Microsoft Partner
Microsoft Partner
Apple Developer
Apple Developer
Meta Partner
Meta Partner
Salesforce Partner
ISO 27001 Certified
ISO 9001:2015
MSME Registered
GeM Portal
Startup India
GST Registered
Digital India
Make in India
Google Business
Google Business
★★★★★
GoodFirms
GoodFirms
★★★★★
Clutch
Clutch
★★★★★
Trustpilot
Trustpilot
★★★★★
Justdial
★★★★★
ScamAdviser
★★★★★
Sulekha
★★★★★
UrbanPro
★★★★★
GetApp
★★★★★
Capterra
★★★★★
AWS Partner
AWS Partner
Google Partner
Google Partner
Microsoft Partner
Microsoft Partner
Apple Developer
Apple Developer
Meta Partner
Meta Partner
Salesforce Partner
ISO 27001 Certified
ISO 9001:2015
MSME Registered
GeM Portal
Startup India
GST Registered
Digital India
Make in India

Ketpy AI Agent

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