The back-office command centre for real-estate brokerages — capture leads from every source, run site visits, track commissions across builder-agent-sub-broker splits, auto-generate agreements, and give clients a self-serve journey from enquiry to registration.
Real Estate Office Management is a purpose-built back-office platform for real-estate brokerages, property firms, and independent agents who juggle hundreds of leads from a dozen sources, coordinate multi-crew site visits across a dozen properties in a day, and calculate three-way commission splits between builders, in-house agents, and sub-brokers. It replaces the WhatsApp + Excel + physical file cabinets that most brokerages still run on today. Track leads across every source that matters — major property portals, Google Ads, Facebook Ads, walk-ins, referrals, cold-calls, and IVR miss-calls — with automatic source attribution and duplicate detection. Schedule multi-property site visits with route optimization that groups nearby properties, factors in booking time, and dispatches the right agent based on language, budget-range experience, and area familiarity. Manage builder inventory with tower / floor / unit availability, price lists (broker, corporate, retail), and pre-negotiated commission percentages so payouts are transparent and auditable.
Every agent gets their own pipeline with lead-stage progression (New → Qualified → Site-Visit-Scheduled → Site-Visit-Done → Token-Paid → Booked → Registered → Commission-Received). Team leads see all agent pipelines with hygiene metrics (stale deals, missing next-actions, no-contact-in-7-days). Owners see revenue roll-ups by source, agent, locality, builder, and month. WhatsApp Business integration for instant two-way client comms with templates, quick-replies, and disposition-linked auto-follow-ups. Call recording via Exotel/Knowlarity for QA, training, and audit. Automated post-visit feedback capture via WhatsApp/SMS with 1-5 star rating and free-text feedback. Commission splits are transparent — every closure auto-computes builder payout, agent commission, sub-broker share, TDS deduction, and net-to-firm — with automatic reminder to invoice the builder and reconcile the receipt. Auto-generate token receipts, MoUs, sale agreements from templated Word/PDF documents with client details, property details, and clauses filled in automatically. Client self-serve portal gives buyers/sellers a branded journey view — enquiry raised, site visits scheduled, documents shared, tokens paid, agreement executed, registration date — with document downloads and payment collection built in.
Concrete capabilities you get when you engage Ketpy for Real Estate Office Management.
The kinds of businesses and use-cases Real Estate Office Management is engineered to serve.
Manage 40-100 leads/month with automatic follow-ups, digital agreements, and clean commission tracking.
Team-lead pipeline visibility, agent leaderboards, and centralised builder-inventory management.
Consolidated P&L across cities, cross-branch lead routing, and centralised marketing spend attribution.
Manage direct + channel-partner deals, commission structures, and inventory-block/release workflows.
Franchise-style operations with sub-broker on-boarding, KYC, commission structures, and payout automation.
Multi-language client portals, timezone-aware scheduling, and document workflows for cross-border transactions.
Measurable business benefits our customers report after adopting Real Estate Office Management.
What you get when you partner with us on Real Estate Office Management.
Certified senior engineers with 10+ years building Product systems for regulated and high-growth businesses.
From discovery and design through implementation, deployment, and steady-state operations — one accountable team.
Two-week sprints with working demos, transparent burn-downs, and outcomes you can measure each fortnight.
Distributed senior teams in India, UK, US, and UAE — your delivery window matches your business hours.
ISO 27001 certified processes, SOC 2 ready, GDPR and HIPAA-aware controls baked in from day one.
Fixed-bid, time-and-material, dedicated squad, or staff augmentation — we match the model to your reality.
A guided live walkthrough of the product tailored to your team — every module you care about, mapped to your actual use-cases, with unlimited Q&A. You see exactly what you're getting before any commitment. Discovery meets demonstration in a single session.
Your logo, your colours, your domain, your terminology. We configure client-specific workflows, custom fields, integrations with the tools you already use, and any scope-included tweaks to match how your team actually works. Every product is white-labelable end-to-end.
Your team runs UAT (User Acceptance Testing) on a fully-configured staging environment with real test-data. We triage every observation by priority, fix, retest, and demo the resolution — nothing goes live until you sign off in writing.
Go-live on your chosen infrastructure — Ketpy-managed cloud (AWS Mumbai default), your own cloud, or on-premise. Data migration cutover on a low-traffic window, DNS + SSL setup, user training sessions, and launch communications ready. Rollback plan documented for the worst case.
Twelve months of continuous updates included — feature additions, security patches, WordPress / OS / dependency compatibility, quarterly product upgrades, and an annual roadmap review. Email + WhatsApp support with SLA response times so you're never left waiting.
Tools and platforms we use day-to-day for Real Estate Office Management. We are tool-agnostic — we pick what fits your stack.
Yes. We capture leads via API where the portal supports it (major property portals), or via email-to-lead + webhook where they do not. Every lead is source-attributed and deduplicated against your existing pipeline in seconds.
On every closure you configure the split percentages upfront (e.g. builder pays 2% of deal to firm; firm keeps 40%, agent gets 40%, sub-broker gets 20%; TDS 5% deducted on agent + sub-broker shares). The system computes every payout automatically, generates invoices to the builder, and reconciles when receipts hit the bank.
Yes. The mobile app has everything an agent needs on-the-go — full pipeline, click-to-call and WhatsApp, site-visit scheduling with directions, photo upload from visits, digital token receipts on the phone, and offline queue when signal is weak. Most agents never use the web app.
Fully. Every listing carries mandatory RERA fields (registration number, project stage, carpet vs built-up area, delivery date, project-approved plans), every document generated cites required disclosures, and audit logs are retained per RERA data-preservation rules. State-specific variations are configurable.
We integrate with Exotel, Knowlarity, MyOperator — all Trai-licensed carriers with proper consent-based recording. Every outbound call plays an "this call may be recorded" pre-tone; inbound calls to a Ketpy number are recorded automatically. Recordings are stored encrypted in your S3 bucket with 90-day default retention.
Tell us what you are building and we will get back inside one business day with a written brief and a recommended next step.
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